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SME ADVICE

SOCIAL MEDIA CAN GROW YOUR BUSINESS

Cup of Coffee

The world of social media is here to stay and that has major positive implications for the business sector. It is currently the cheapest, fastest and most effective way to get your business messages across and has revolutionalised the way businesses interact with customers, making it easier to market new products and maintain a

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INNOVATION
Two years ago, it used to take the employees at Watu Foods in Industrial Area a whole afternoon to consolidate lunch orders for the next day from their regular clients. Currently, these orders from almost 15 factories within the Industrial Area are captured by the cashier on a computer in real-time.[ ]


SME’S Need Business Plans Too!

Sme logo
Just because you run a small enterprise that you founded in your living room does not mean that you should not take your business seriously. Bill Gates started his business in his university dorm room and today Microsoft is a roaring enterprise that has made Gates [...]

WINE IN A COFFEE CUP

Cup of Coffee


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Wine in a coffee cup!?” It was both a question and an exclamation. I gave Tom a half hug and took my seat across from him. He gave me one of his sideways smiles and looked back down at his laptop. “It tastes the same,” [..]


7 deadly sin

The ubiquity and growing significance of family owned businesses in economies the world over cannot be underestimated. Family businesses contribute substantively to the total GDP; are at the forefront of employment creation and are veritable drivers of.[..]

RUNNING YOUR OWN BUSINESS IS HARDLY FOR SISSIES

own business

There are many of us who harbour dreams of starting our own businesses.

To conceptualise a great idea, put it to action and build an enterprise from scratch and shepherd it to great success is exceedingly appealing. With the myriad examples of.[..]

NO MATTER THE SIZE OF YOUR BUSINESS, HAVE A PLAN

Busines Plan

There is much truth to the age-old adage that failing to plan is planning to fail ...and yet many small and medium sized (SME) enterprises rarely heed the advice. This is unfortunate given that over 40% of business start-ups fail within the first year and 80%[..]

THE ONE SENT ME TO FISCAL DECLIN

Hunter Madong
I firmly trace the onset of my financial woes to the day I laid eyes on the steely grey number that glanced bewitchingly at me from behind the be-glassed shop window six years ago. I was in a new country, new job and was moving up in the world. .[..]

WINNING AT ENTREPRENEURSHIP


They say that necessity is the mother of invention, and there is no longer any doubt about the significance of entrepreneurship in the overall socio-economic world order.
More than ever, entrepreneurs are now acknowledged for spurring economic growth, . [..]

Franching
Do you, Kenya, take Franchises to be your lawfully wedded business model?.
Some are married, some are yet to be married, and, let’s face it…some will never get married.[..]

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APOLOGY
In our issue on Branding- Issue #16, we presented an image of Adolf Hitler alongside other current and historical individuals. This was an error on our part. By placing him alongside positive change makers we were seen to have condoned his many dastardly acts. This was not our intention. We apologize profusely for this lapse in judgement. History is and will always be clear on the evil that Adolf Hitler perpetuated. The Editor